Meta

Amplifying ROAS and EMQ Scores
Signal strength and performance metrics improved significantly across ROAS, revenue, and purchases. EMQ scores immediately rose for key events such as Add to Cart, Page View, and View Content.
  • 40% increase in Return on Ad Spend (ROAS)
  • 31% increase in "Add to Cart" EMQ Score

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Klaviyo

Capturing Missed Opportunities
SMS subscriber base, email list, and revenue grew significantly. The delta between Blotout-identified users and Klaviyo-powered segments showed Blotout captured customers that would have otherwise been lost.
  • 26% more abandoned cart emails delivered
  • 41% higher customer conversion rate

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Attentive

Driving Conversions and Revenue
Growth in SMS subscribers, email collection, and revenue increased substantially. Improved signals provided more data to the pixel and captured higher-quality conversions at lower costs.
  • 2x increase in SMS subscriber growth
  • 3x more email campaign revenue