A Federated Data Platform Company
Blotout SmartEdge™
Customer Journeys, ID-Graph, Ad Serving, and Edge ML
Completely Private, Low Cost, and needs No Server Deployment
Blotout 360™
Unified First Party Analytics, DMP, Consent, Compliance, AI, and Customer Data Platform
Data collection, transparency and management for your Customer and your Brand
Worry Free Compliance & Business Continuity For Analytics, DMP, & Advertising
Providers like Google Analytics cannot analyze more than 70% of web traffic and lack cross-platform support
Constantly sync CRM between Server and Edge and activate as soon as users engage on product
Private & Serverless
Privacy Product Suites need help computing Customer Journeys without Data Collection obligations
Private & Serverless
Blotout was designed & developed for Privacy as a Product segment to allow customers that value User privacy to be able to measure Customer Journeys, Retention, and Segments without storing any data on the server. Just ask your questions and let on-device software anonymously answer them while keeping data in user custody at all times.
Edge CRM
Sync active CRM data and pre-converted Customer Learnings to New or Returning User
Edge CRM
A lot of dollars are spent on Google Ads and Facebook to drive traffic to your site or application but have you given thought on why so little time is spent to engage consumers actively. With Blotout, you can sync all CRM data to the edge that engages users on your website or applications reducing churn, and increasing conversions.
First Party Analytics
Future of Data Analytics, and Advertising is First Party Collection & Containment
First Party Analytics
Third Party analytics with cookies are long gone. IDs are about to go away, the only way to collect, analyze, and automate data is to build long lasting relationships with your Customers. Enable the future of managing and automating Consumer data while bringing transparency and control.
First Party CDP
Build your Customer Data Platform, don’t just connect it
First Party CDP
Data integrations are like orchestrations and need to be treated as such. The ease of connecting your data, cleaning it, tagging it, and building audit logs is part of the future of data, specifically Consumer data. This enables that any data brought in to the Consumer Data container has auditable relationships.
Automation
Automate your Data as a Product, not just Analyze it. Reduce cost of BI & Marketing overhead and let AI do its work
Automation
Once data is enabled into the first party container, Blotout fully enables a customer centric view applying learnings from similar clusters to users that need to be activated, re-engaged, and eventually converted. Blotout supports Active Messaging using these learnings so users are guided through the product as part of their Customer Journeys.
Applications
1st Party DMP, ID Management and Context Service
Customer Data Platform and Unified View
Unified and Automated Customer Messaging
ID Less Targeting and Attribution Service
HIPAA, ENISA, SOC Type 2 Compliant Data Analytics
On Device Customer Journeys
Edge CRM
Orchestrate 100s of Data Integrations in a Compliant Manner
Treat Your Data as a Product
“As a Global Healthcare manufacturer, we are always worried about being in compliance with global privacy healthcare laws including HIPPA. We selected Blotout for our product and customer journey analytics platform to ensure we never encroach on the privacy of our consumers. We’re in a sensitive field when it comes to consumer privacy, so we’re taking the appropriate steps by using Blotout.”
“Blotout is an automatic choice for us when it comes to website and app analytics. Being a leading provider of Compliance and Data Governance software, we need an analytics platform that meets our strict criteria for PII compliance. We selected and now use Blotout for our website, our SaaS, and our On‑Premise Applications.”
“As one of the premier Enterprise Education vertical, we were very concerned about user privacy and COPPA laws. By using Blotout, we get the needed Product Analytics for our Site and Mobile Applications which are used by students and enterprise users. Thanks to Blotout we have significantly reduced our legal overhead.”
“Blotout website uses Blotout Analytics as a primary source of site analytics and in comparison to Fathom or Google, it provides better results on Browsers like Brave, Firefox, and Safari identifying users and allowing us to target users on the site without ever having to carry and Personal Data.”
Product Details
Why use Blotout?
Cross-Platform Analytics SDK
Federation, not just Cloud
Customer Data Management
Container Service
Blotout BI
Governance and Audit
Unified Messaging
ML & AI
