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The enterprise-grade privacy-era customer data platform

Privacy preserving, yet doubles your conversions. Real time data activation in your Cloud account.

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Coverage

Coverage

Can I be able to analyze 100% of my customer journeys?

Unlike traditional cross site tracking providers, Blotout installs in your cloud, enabling you to analyze 100% of users.

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Product analytics

Product analytics

Can I perform cohort analysis via custom segments?

Blotout automates cross platform system event collection and developer codified events – providing clear articulation of user type conversions and fallouts.

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Marketing analytics

Marketing analytics

Can I optimize spend real time and assign LTV per referrer?

Blotout automatically assigns referrers and LTV to both organic users and marketed consumers — automatically revealing how referrers drive site traffic while providing a clear understanding of conversion metrics.

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Data governance

Data governance

Can I create access policies and generate audit logs?

Blotout provides row and column level access management. RBAC provides role based access while as columns are text classified for automatic PII and PHI detection. Explicit policies need to be created to access PII and PHI. Custom policies need zero code.

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Data Integrations

Data Integrations

Can I integrate all of my customer data via no code?

The Blotout container comes with an enterprise grade warehouse and data connectors that require no expertise. Plug and play your data at any frequency, and build out your customer data platform that requires no coding.

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1st Party DMP

1st Party DMP

Can I build my 1st party DMP using Blotout?

Blotout uses a NLP based text classifier that automatically segments your content to IAB V2 and Demographic lookalikes. Besides segmentation, you can generate brand safety context alongside. No software required - 3 clicks and done.

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