Blotout Blog

iOS 14.5 and the tracking apocalypse

April 26, 2021

Apple’s iOS 14.5 represents one of the most significant privacy events in the mobile ecosystem. Devices running iOS 14.5 will ask users ....

Exciting funding news: we’re a YC company

March 22, 2021

We're thrilled to announce that we have taken an investment from Y Combinator and are participants in the YC Winter 2021 batch. This is yet another point of validation for our vision....

The Hypocrisy in Privacy

October 26, 2020

It was a huge win for web consumers when Apple took up the cause of protecting user privacy. Since 2017, the company has steadily improved the Intelligent Tracking Prevention (ITP) feature in WebKit, the engine...

Blotout 360 for Publishers and SSPs

October 19, 2020

Across brands, agencies, publishers, SSP’s, DSPs, and CDPs, the ad tech industry has invested billions of dollars to find the right audiences, place media, and analyze results in an efficient manner. “Easy” is a word that comes to mind when one thinks...

Announcing Blotout V0.1

June 22, 2020

The world’s first client computed, privacy by design, product analytics SDK for application and web developers. Privacy has muscle at the device edgePrivacy by trust vs. Privacy by designKiss: making privacy by design...

Kiss: making privacy by design easy!

January 15, 2020

KISS: keep it simple, stupid. It is the paradigm that drives the mindset of big tech. That is how we got to this consumer experience where big tech has put us to sleep while invading our four walls without us even noticing.

Privacy by trust vs. Privacy by design

December 14, 2019

The topic of consumer data privacy needs no introduction. We have hit a stage in technology development where ensuring that users data stays in user control is both critical and necessary.

Privacy has muscle at the device edge!

November 17, 2019

Privacy is inversely proportional to data collected. We have become a data driven economy with a massive thirst for granular data points, enabling technology and business to accelerate. Data is collected and collated in the cloud via privacy notices...